How to Use Technology to Improve Your Property Management Business

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October 27, 2023


How to Use Technology to Improve Your Property Management Business: A Guide for the Tech-Savvy and the Not-So-Savvy

Technology is constantly changing, and it can be tough to keep up. But for property managers, using technology to your advantage can be a game-changer.

Here are a few tips on how to use technology to improve your property management business:

1. Use a property management software. This will automate a lot of your tasks, such as rent collection, maintenance requests, and tenant screening. It will also give you a central place to store all of your property information, so you can easily access it when you need it.

2. Use online marketing to promote your properties. There are a number of websites and apps that allow you to list your properties for rent. You can also use social media to reach potential tenants.

3. Use technology to communicate with your tenants. You can use email, text messaging, or even video conferencing to stay in touch with your tenants. This makes it easier to answer their questions and address their concerns.

4. Use technology to automate your maintenance requests. There are a number of software programs that allow tenants to submit maintenance requests online. This makes it easier to track and manage maintenance requests, and it ensures that tenants get the help they need quickly.

5. Use technology to improve your security. There are a number of smart security systems that can help you protect your properties. You can also use security cameras to monitor your properties remotely.

Even if you're not a tech whiz, there are a number of easy-to-use technology tools that can help you improve your property management business. Here are a few recommendations:

  • Property management software: Propertyware, Buildium, and AppFolio are all popular property management software programs. They offer a variety of features, such as online rent collection, maintenance request tracking, and tenant screening.
  • Online marketing: Zillow, Trulia, and Apartments.com are all popular websites where you can list your properties for rent. You can also use social media platforms like Facebook and Twitter to reach potential tenants.
  • Communication tools: There are a number of email, text messaging, and video conferencing apps that you can use to communicate with your tenants. Some popular options include Gmail, Slack, and Zoom.
  • Maintenance request management tools: There are a number of software programs that allow tenants to submit maintenance requests online. Some popular options include Latchel and Property Meld.
  • Security systems: Ring, SimpliSafe, and ADT are all popular smart security systems. They offer a variety of features, such as motion detection, video recording, and remote access.

If you're not sure where to start, there are a number of resources available to help you get started with using technology to improve your property management business. The National Association of Residential Property Managers (NARPM) offers a variety of educational resources on technology for property managers. You can also find a number of helpful articles and blog posts on the topic.

Conclusion

Technology can be a powerful tool for property managers. By using technology to automate tasks, improve communication, and enhance security, you can improve your efficiency and effectiveness as a property manager.